4K video and smartphones – The new Sony Xperia Z2
Technology is evolving. Smartphone manufacturers are trying to shorten the release cycle of new models, but also need to offer users faster hardware needed improvements and a bunch of new stuff, well -sounding features that may not be the most frequently used, but more than exciting when you explain to your friends. For several months we begin to see smartphones that record video with 4K resolution. According to some users this is great, while others define it as something unnecessary. From Sony believe that 4K certainly has a place in the world of mobile phones.
Of course, it’s about the new flagship of the company (Xperia Z2), which was presented at the MWC 2014. Kichiro Kurozumi, creative director and vice president at Sony. He explains that “everything is in the details,” and the camera is something that makes Xperia Z2 so distinctive phone. “2014 is the year of premium smartphones, tablets and smart accessories, but we have to do it differently.”
Xperia Z2 is not the first samrtfon that records video with UHD resolution but Kurozumi explains that the sensor is important and special software “SteadyShot”, which give priority to the Japanese smartphone manufacturer (when we do the test, then we can say sure). Even with the naked eye can see that the videos have a higher resolution, How he answer on the question “Lack of 4K displays (UHD TVs are rare) does not restrict the clips with this high-resolution?”. Kurozomi sees things differently. “These videos are not dependent on 4K TVs. Yes, the picture will be the best of them, but even resized to 1080p, they will look much better than Full HD recording.”
Thanks to the stabilization frames at a lower amount of light picture look better, but some images appear unnatural. It should be noted that the test device is not a model for final sale. For one thing – megapixels are the same, but the differences in the hardware and software are sufficient to obtain other (better) results. Well, when it will occur smartphones with 4K display? “Someday! The general opinion was that consumers can not distinguish between the rise of the resolution after a certain level, but it is not. People can find the difference, “said Akihiro Hiraiva, VP of Mobile Development. “We have to find the exact size display and processor that can support 4K.
Looking for the necessary decisions, “added Kurozomi. Smartphones will also need a good battery that supports display with high-resolution so. It is interesting that of the Sony Xperia Z2 have used a different approach to the panel. Instead of three separate parts, the company has developed the same structure in one piece. This eliminates some of the weak points of the previous model, making the new flagship easier to prevent water. This has led to a reduction in weight and thickness.
From Sony believe that 2013 was extremely important for Xperia. This is the year in which the series has made his big breakthrough, but the company still can not become one of the most purchased smartphone manufacturers. “If we are not brave, we can not be a great player. We can not make better products, “the company explained. “This year will be bold in their ideas.”
We can not deny that the Xperia Z2 has a great resemblance to its predecessors. “We think the similarities are positive things,” explains Kurozumi. “If you are the owner of Xperia Z (Z1), when you see the new model in stores, you know exactly what is what. But you will see things better. Marketing is crucial. We need to show everyone that they are great products. If Apple did not exist, we would not be here. iPhone models are still innovative.”
We can not wait to see Xperia Z2 in action. And you?